Zee Ganga[1] was a Bhojpuri general entertainment channel. It was launched by Reliance Broadcast Network Limited (RBNL) as Big Ganga in 2013 but later acquired by ZEEL and they rebranded it as Zee Ganga[2] in 2021. It was the only Bhojpuri channel on DD Free Dish which delivers original content for their viewers.[3][4]

CountryIndia
NetworkZee Entertainment Enterprises
HeadquartersNew Delhi, Delhi, India
Programming
Language(s)Bhojpuri
Picture format576i(SDTV)
Ownership
OwnerZee Entertainment Enterprises
Sister channelsZee Biskope
Big Magic
History
Launched14 January 2013; 11 years ago (2013-01-14) as Big Magic Bihar Jharkhand
15 August 2014; 10 years ago (2014-08-15) as Big Magic Ganga
14 January 2016; 8 years ago (2016-01-14) as Big Ganga
20 September 2021; 3 years ago (2021-09-20) as Zee Ganga
ReplacedBig Ganga
Closed26 June 2024; 4 months ago (2024-06-26)
Replaced byZee Anmol Cinema 2
Former namesBig Magic Bihar Jharkhand
Big Magic Ganga
Links
WebsiteZee Ganga
Availability
Terrestrial
D2M470-582MHz
Streaming media
DD Free DishLCN 16

History

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On 14 January 2013, Reliance launched a new Bhojpuri channel called Big Magic Bihar & Jharkhand.[5] Later on 15 August 2014, It was rebranded as Big Magic Ganga.[6] On 1 January 2016, it was again renamed to Big Ganga.[7]

In November 2016, ZEE acquired the two channels of RBNL - Big Magic and Big Ganga.[4] On 20 September 2021, the channel was rebranded as Zee Ganga with introduction of few original Bhojpuri fiction and non-fiction contents.[8]

Former broadcast

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Acquired series

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Horror/supernatural series

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Mythological series

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Reality/non-scripted shows

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  • Sa Re Ga Ma Pa Bhojpuri[12]
  • Mureta Maidaan[13]

Comedy series

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  • Bagal Wali Jaan Mareli[14]

Sister channel

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Zee Biskope

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Zee Biskope is a Bhojpuri free-to-air movie channel launched by Zee Entertainment Enterprise Ltd.[15][16]

References

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  1. ^ "ZEEL rebrands Big Ganga to Zee Ganga - Exchange4media". Indian Advertising Media & Marketing News – exchange4media. Retrieved 23 August 2021.
  2. ^ Bureau, Adgully (17 August 2021). "ZEE's brand new Bhojpuri GEC – Zee Ganga launches with Original Bhojpuri". www.adgully.com. Retrieved 23 August 2021. {{cite web}}: |last= has generic name (help)
  3. ^ "Big Ganga". LyngSat. Archived from the original on 26 October 2017. Retrieved 20 May 2019.
  4. ^ a b "ZEE Acquires Anil Ambani-Led Regional Channels Big Magic, Big Ganga". BusinessWorld. Archived from the original on 24 November 2016. Retrieved 23 November 2016.
  5. ^ "RBNL launches Big Magic Bihar and Jharkhand channel". Exchange4Media. Retrieved 13 January 2014.
  6. ^ "RBNL rebrands its television channel as 'Big Magic Ganga'". Rediff. Retrieved 14 August 2014.
  7. ^ "Big Magic Ganga rebranded as Big Ganga". BestMediaInfo. Archived from the original on 13 January 2016. Retrieved 11 January 2016.
  8. ^ "ZEE's Bhojpuri GEC, Zee Ganga, launches with a stellar line-up of original Bhojpuri content". MediaNews4U. 17 August 2021. Retrieved 23 August 2021.
  9. ^ "Big Ganga announces two new winter shows 'Tashn-E-Ishq' & 'Qubool Hai'". Exchange4media. Retrieved 17 August 2021.
  10. ^ "BIG Ganga to launch romantic drama Kehu Aapan Ba from 27 July". Mediabrief. 23 July 2020. Retrieved 17 August 2021.
  11. ^ "Big Ganga brings a bouquet of content offerings this Sawaan". BestMediaInfo. Retrieved 17 August 2021.
  12. ^ "Big Ganga gears up for four new show launches and two special festive line-ups". Medianews4u. 19 October 2018. Retrieved 17 August 2021.
  13. ^ "Big Ganga Brings Bhojpuri Entertainment's Family Game Show". Adgully. 25 February 2021. Retrieved 17 August 2021.
  14. ^ "Big Ganga Revamps content, brings in three hours of Bhojpuri prime-time". Exchange4media. Retrieved 17 August 2021.
  15. ^ "ZEE Biskope opens as India's No.1 Bhojpuri channel". Adgully. 3 February 2020. Retrieved 5 July 2022.
  16. ^ "Zee biskope becomes top bhojpuri channel in first week of its launch". Television Post.