366football is a locally based news website serving both domestic and international audiences. With presence in Kenya, South Africa, Ghana and headquartered in Lagos, Nigeria, 366football users are provided with news, live scores, fixtures from local and foreign leagues such as La Liga, Serie A, German Bundesliga, English[Premier League], Nigeria Premier League, South African Premier Division (ABSA Premiership), Ghana Premier League and Kenya Premier League through its mobile and web platform.
366 football has a team of football journalists across four cities in Africa viz Cape Town, Lagos, Nairobi and Accra. These are analysts and writers that discuss trends in the football game.