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Jean Christophe Bonis is the founder and owner of Oxymore Inc., an international agency that provides its customers a dynamic vision and an understanding of their digital environment, and helps them communicate effectively with it.
He began his career in 1999 with “sales” at Natexis’ equity markets before becoming an equity trader. In 2002 he joined Croissance Nord Pas de Calais, a private equity fund, became director of investments in charge of Central Europe, and expert of new media for Plantagenet US. In 2007, he starts with two partners a strategy advisor office, which he sells in 2009 to found Oxymore Inc. Along with his other duties, he represents Plantagenet in AFIC and other various business organizations involved with the government to reflect on the financing of the French economy (creation of France Investment, ancestor of the FSI). He was appointed administrator of the Fund Plantagenet Partners in late 2006.
Jean-Christophe has acquired with his career a dual experience, in mergers/acquisitions in new media and digital marketing. This journey has allowed him to learn and understand the mechanisms governing the Web, the business world and public opinion, and to put his know-how into brands by helping them to adapt to new consumer uses. He has EDHEC Master (2003), he is also Honorary Professor of Wuhan University in China and teaches at ESG Paris.
Specializing in brand content and digital strategy, Jean-Christophe also gives many lectures on the subject and provides regular columns in the media.
Blog
editJean Christophe Bonis also has a daily updated blog, where he posts day-by-day interesting things that are happening with the usage of new media. On his blog the following is his welcome post:
“By founding Oxymore Inc. my goal was to support the brands in their relation to the digital environment, and help them adapt a new way of communication with their consumers. Oxymore Inc. is now rapidly developing: Brand Content, E-Influence, Digital Strategy and Web 2.0 are part of my daily life now. The fast evolution of these disciplines constantly trains me to be informed about current events of the community, to follow the major campaigns launched by brands, and to analyze the changes in usage of technological innovations. I am not wishing to keep this flow of information just for me, I choose to share it with you ... Welcome to my blog!”[1]
External links
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