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 Paimon is a character from the 2020 video game Genshin Impact. She serves as the games mascot and guide, helping the player throughout the game, as well as speaking some dialog on the players behalf. She is also used in the game's promotional material. Her design features numerous similarities with one of the game's main antagonist, and her name is derived from Ars Goetia, where Paimon is established as one of the kings of hell. Paimon has been met with a mixed reception from critics, viewing her role as a guide mostly negatively, but some praising her humor and dialogue. She's also been referred to as "emergency food" by the game as well as numerous fans, which has sparked promotional material based on the meme.
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