 | |
| Company type | Private |
|---|---|
| Industry | Real Estate Interior Design |
| Founded | Paris, France (incorporated 2004) |
| Headquarters | , |
| Products | Turn-key apartments |
Number of employees | 5 |
| Website | www.abkasha.com |
a+b kasha - the art of the pied-a-terre™, is a French company specialized in the restoration of historic apartments in the Saint-Germain-des-Prés area of Paris. The company is noted for its ability to faithfully restore the architectural details of apartments built in the 17th and 18th century and at the same time update them for modern living. Architectural details are refurbished by craftsmen using techniques similar to those originally used.[1]
Unlike most property developers, the company's Left Bank properties are purchased, designed, restored and furnished before being offered for sale as turnkey apartments,[2] in order to maintain the integrity of the original architecture without influence from potential buyers. As the apartments are not pre-sold, the company's clients are not involved in the design or restoration. The apartments are designed by the company owners, Alon and Betsy Kasha. Ms. Kasha is a former marketing executive at Cartier, and Mr. Kasha is a former banking executive. Both have studied Parisian architecture extensively.
a+b kasha apartments, typically ranging from 700 to 2,000 square feet (65 to 185 square metres), are sold for $800,000 to more than $2 million,[3] a premium of 15 to 20 percent above market values. The company views its products less as real estate, and more as luxury fashion.[4]
Because of its prices and positioning, the company has been a subject of controversy. Detractors contend that a+b kasha drives up Left Bank real estate prices, forcing French families from the neighborhood, and enticing wealthy foreigners to take their place. The company responds by saying that its higher prices are necessary to provide the public service of faithfully restoring historic apartments.
At any given time a+b kasha has up to ten properties in various phases, from purchase offers to renovation to contract.[5]
References and footnotes
edit- ^ Mark Grischke, "Pied à Paris", Forbes Life Magazine, September 2007
- ^ Serge Gleize, "Petites Surfaces", Architectural Digest (France), February 2008
- ^ C.J. Hughes, "Best of Both Worlds", Executive Woman Magazine, April 2008
- ^ "Deborah Baldwin, "In Paris, Romancing the Deal", The New York Times, June 23, 2005".
- ^ C.J. Hughes, "Best of Both Worlds", Executive Woman Magazine, April 2008
External links
editCategory:Districts of Paris Category:Paris VIe arrondissement Category:Interior_design Category:Interior design firms