Future

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In 2015 the percentage of people who reported that print was their preferred method for reading a newspaper, down nearly 4% from 2014.[1] The methods people use to get their news from digital means was at 28%, as opposed to 20% of people attaining the news through print newspapers.[1] As digital media grows, so will online newspapers while print ones will decrease.[2] Today, ad revenue for digital forms of newspapers is nearly 25%, while print is constituting the remaining 75%.[1] These statistics show promise for the growth of online newspapers as only 5% of ad revenue in 2006 was through digital means. [1]

Hybrid Newspapers

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Hybrid newspapers are predominantly focused on its online content, but also produce a print form.[3] As digital media becomes more predominant in society, newspapers will need to adopt other means to survive, such as becoming a hybrid newspaper.[2] The New York Times is an example of this model of newspaper as it provides both a home delivery print subscription and a digital one as well.[4] This business model is being adopted by many newspapers with the growth of digital media.[2]

  1. ^ a b c d Barthel, Michael (2016-06-15). "Newspapers: Fact Sheet". Pew Research Center's Journalism Project. Retrieved 2016-10-10.
  2. ^ a b c "The Race". Columbia Journalism Review. Retrieved 2016-10-10.
  3. ^ "Page Redirection". annarbor.com. Retrieved 2016-10-10.
  4. ^ "Breaking News, World News & Multimedia". Retrieved 2016-10-10.