InsureAnts is an insurance price comparison website in United Kingdom and is owned and operated by QuoteFeed Limited. The company was founded in May 2003 by Dan Wilson, founding member of QuoteFeed Limited.[1] It offers quote comparison on financial insurance services including home insurance, life insurance, car insurance, pet and travel insurance and provide result from a single location. [2] It uses systems that collects data from merchants and enable users to find their target markets and help them easily find companies who can meet their product requirements at the most competitive price.
Price Comparison
edit- Main Article: Price comparison service
The internet boom of the late 1990s made price comparison profitable. Price comparison services were initially implemented as client-side add-ins to the Netscape and Internet explorer browsers, and required that additional software be downloaded and installed. After these initial efforts, comparison shopping migrated to the server so that the service would be accessible to anyone with a browser. Services which are now offered by websites dedicated to price comparison and by major portals.
In January 2012, according to an independent report, 60 percent of British people save their money via comparison sites. [3]