Talk:Recycled Paper Greetings

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Latest comment: 17 years ago1 comment1 person in discussion

I created this entry because the Wikipedia entry on greeting cards did not include this company, which has been the 4th largest card company and achieved it's fame by breaking trends and producing cards on recycled paper, creating contemporary humorous designs, and giving credit to the artists. These are significant enough changes that all card companies today do similar designs (ex: Shoebox Greetings from Hallmark), but RPG created this market and is stil the majority marketer in it. Hallmark, American, and Gibson still use the employee "pool of artists" method and do not credit the creativity of the artist, so this was a break from tradition and Recycled Paper Greetings is very beloved among freelance artists.

I do not work for the company (I have no artistic talent - I work in IT). I learned about RPG by marrying an artist that has published cards through them. I assume that the public will add content and make this entry as detailed as the ones on Hallmrk, Gibson, etc. This was created to provide missing history on a change in the card insustry that is still popular today, and to match the other card company entries, not as an advertisement.

I also created this page because Wikiedia has references to the company with no article to link to.

From Wikipedia's entry on Sandra Boynton:

Boynton?s greeting card designs for Recycled Paper Greetings were at the forefront of the Alternative Cards commercial movement that began in the mid-1970?s. According to RPG co-founder and President, Mike Keiser, over 200 million copies of Boynton's distinctive humorous cards?featuring an assortment of unnamed cartoon animal characters, spare layout, and droll messages?sold between the years 1973 and 1995. The best known of these is a 1975 birthday card bearing the message ?Hippo Birdie Two Ewes.? The card has to date sold over ten million copies.

Talk:Recycled Paper Greetings

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