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I came across this concept while researching more about why technology does make us hooked (https://www.wired.com/2017/03/irresistible-the-rise-of-addictive-technology-and-the-business-of-keeping-us-hooked/). In my opinion, this is a very relevant topic today. I hope that I will be able to gather more information on the this issue. Mljakubowski (talk) 14:37, 24 March 2017 (UTC)