Skiff, LLC, was an e-reader and advertising company, started by Hearst Corporation and purchased by News Corporation in 2010 following its CES debut.[1] The software was designed to deliver digital editions of newspapers, magazines, books and blogs to e-reader-enabled devices and its size made it ideal for newspaper and magazine format.[2] Skiff supplied e-content that seeks to retain the look and feel of publishers’ brands consistently across different devices and screen sizes, while also allowing publishers to sell ads directly into their e-publications.

The Skiff did not survive the sale to News Corp, who bought the software but not the device itself.[3]

References

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  1. ^ Mickey, Bill (5 January 2010). "A Look at the 'Skiff' E-Reader". FOLIO Magazine. Retrieved 20 December 2020.
  2. ^ Wilson, Mark (4 January 2010). "Skiff Reader: The Largest Yet Thinnest eBook Reader to Date". Gizmodo. Retrieved 20 December 2020.
  3. ^ Biggs, John (15 June 2010). "The Skiff, She is Dead". Tech Crunch. Retrieved 20 December 2020.