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Siita Sofo Hissan(born March 8, 1983) is Ghanaian banker, entrepreneur, media mogul, author and philanthropist.[1] He is the founding President of AfCFTA Young Entrepreneurs Federation (AfYEF), a Pan-African organisation which aims at facilitating growth, trade, networking and empowerment for youth-led businesses across Africa.[2]
Life and education
editSiita hails from Wa in the Upper West Region of Ghana. He had his basic education in the Upper West regional capital.
Between 1998 and 2001, Siita studied at T. I. Ahmadiyya Senior High School in Kumasi for SSCE. In 2004, Siita graduated from Sunyani Polytechnic, now Sunyani Technical University, with a Higher National Diploma(HND) in Marketing.[1]
In 2010, he earned a postgraduate diploma in Marketing from the Paris Graduate School of Management in France. Siita has a master's degree in Marketing Management from the same school, an accolade he earned in 2016.
Career
editFrom October 2007 to August 2008, Siita worked as a Teller for United Bank for Africa main branch in Kumasi.
In September 2008, he joined Ecobank Ghana, Kumasi main, as a Utility manager and Teller Cash Manager. In 2010, the bank opened a branch in Tamale and sent Siita there to become Customer Service Officer. He will later become the Corporate Service Officer, a position he held until he left the bank in 2017.
While in Tamale, Siita founded North Television (NTV Ghana) in 2015 and acted as its chief executive officer until the year 2021.[3] At the time of its founding, the station was the first-ever TV station in Northern Ghana.
In February 2019, Laweh Open University College in Accra appointed Siita as ambassador for the university.[4]
In 2021, Siita founded the AfCFTA Young Entrepreneurs Federation(AfYEF).[5] The aim of the organisation is to take advantage of the ecosystem of Africa Continental Free Trade Area to facilitate growth, trade and networking for young African business owners.[6] Siita, the President, has managed to grow the organisation with membership in just Ghana to membership in 20 African countries including South Africa and Nigeria.
Honours
editIn 2017, Siita beat off competition from Roland Agambire and Esi Yankah to emerge as winner of media category of the 40 under 40 Awards.[7] In 2019, he was bestowed an honorary Chieftaincy title as Malti naa of Guntingli for fostering peace and development with his NTV Ghana in Dagbon.[8]
In November 2023 at the Africa Catalyst Awards in South Africa, Siita was bestowed Africa Influential Personality Accelerating Africa.[9]
References
edit- ^ a b "Siita Sofo Hissan - Africa Global Business Summit". Retrieved 2024-08-05.
- ^ "AfCFTA Young Entrepreneurs Federation – Mobilising Young Entrepreneurs for AfCFTA". Retrieved 2024-08-05.
- ^ "40-Under-40: Prince Siita Sofo emerges winner of Media category - MyJoyOnline". www.myjoyonline.com. 2017-10-05. Retrieved 2024-08-05.
- ^ "Prince Siita Hissan Appointed Brand Ambassador of Laweh Open University".
- ^ "AfCFTA Young Entrepreneurs Federation launched".
- ^ "About Us – AfCFTA Young Entrepreneurs Federation". Retrieved 2024-08-06.
- ^ "40-Under-40: Prince Siita Sofo emerges winner of Media category".
- ^ "Yendi : NTV'S CEO given special recognition at Gbewaa Palace".
- ^ "AfYEF President Siita Sofo Hissan: A trailblazer in transformative leadership".