Poker is a Brazilian sports equipment manufacturing company based in Rio Grande do Sul.[1][2]
 | |
| Company type | Sociedade Anônima |
|---|---|
| Poker | |
| Industry | Sports equipment |
| Founded | 1986 |
| Founder | Frederico and Rogério Cauduro |
| Headquarters | Montenegro, Rio Grande do Sul, Brazil |
Area served | South America and Asia |
| Products | Apparel, balls, goalkeeper gloves, accessories |
| Website | poker.esp.br |
History
editFounded in 1986 by the Cauduro brothers, after they realized that the national sports brands did not have products for different sports categories, but concentrated all their products on just one segment.[3] During late 1980s they have been very successful among the amateur categories of various sports.[3] During the 90s, it invested in professional soccer, and supplied equipment to teams in the Série A.[1]
In the 2000s the brand went through a restructuring, focusing on sponsoring athletes instead of soccer clubs.[1] The brand also entered the swimming segment.
Sponsorships
editThe following list that are or have been sponsored by Poker:[4]
Football
editClubs teams
edit
Águia- América
- CRB
- Figueirense (1995–96)
- Fluminense
- Grêmio
- Joinville (1996)
- Moto Club de São Luís
- Operário
- Tuna Luso (1993–2007)
Athlets
edit
Swimming
editAthlets
editReferences
editNotes
edit- ^ a b c Márcio Kroehn. "As Mãos Firmes da Poker (in Portuguese)". IstoÉ.
- ^ Luka Pumes. "Marca gaúcha Poker quer expandir a internacionalização (in Portuguese)". Jornal do Comércio.
- ^ a b Kroenh 2016
- ^ Poker. "Patrocinados (in Portuguese)".
Bibliography
edit- Kroenh, Márcio (2016). Qual é o Seu Desafio? A Marca Esportiva Poker Encarou as Gigantes Estrangeiras. São Paulo: Oikos Editora.
External links
edit
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