Native Records (Nigerian record label)

Native Records is a UK-based Nigerian record label owned by The Native Networks and formed by The Native magazine co-founders Chubbziano and Teezee.[1] In 2022, following the release of the Native Sound System debut long-play Nativeworld on 18 August 2022, the record label was unveiled to the public. The label is home to Teezee, Native Sound System, and Odumodublvck.

Native Records
IndustryMusic
GenreAfrobeats, Trap, Hip-hop, Alté
Founded2022; 2 years ago (2022)
Founder
HeadquartersUnited Kingdom
Area served
Africa
Key people
  • Chubbziano (co-president)
  • Teezee (co-president)
  • Sholz (co-president)
OwnerThe Native Networks
ParentThe Native

History edit

NATIVE Records is founded by the Nigerian music magazine The Native in 2022, as a division of The Native Networks.[1] The label is headed by its co-presidents Seni Saraki, Teni Zaccheaus, and Sholz Fagbemi. On 20 September 2022, the label went into a joint venture partnership with the multinational label Def Jam, with the sole aim to sign and develop talents in Africa and its diaspora.[2]

On 23 November 2022, Native announced the signing of its first recording act Odumodublvck,[3] and went on to release his first single with the label, titled "Picanto" featuring ECko Miles, and Zlatan.[4] On 29 November 2022, Teezee announce the signing of Smada.[5] and released his first single with the label, titled "Ye Anthem", featuring King Perryy and Toyé, with an accompanying music video.[6]

On 5 December 2022, Odumodu Blvck dropped the official video of 'Picanto' featuring Zlatan and Ecko Miles. [7] On 6 December 2022, Smada released a new version of "Ye Anthem", featuring DJ Yk Mule,[8] with another version released on 8 December 2022, titled "Ye Anthem (Mellow & Sleazy Remix)", with a guest appearance from Mellow & Sleazy.[8] The same day, the label co-president Teni Zaccheaus (aka. Teezee), released his first single under the label, titled "Manhattan" featuring Cruel Santino, with production from GMK.[9]

Artists edit

Current acts edit

Act Year
signed
Releases
under the
label
Teezee 2022
Sholz
Native Sound System 1
Odumodublvck 1
Smada

Discography edit

Studio albums edit

Artist Album/Mixtapes Details
Native Sound System Nativeworld[10]
  • Released: 18 August 2022
  • Chart Position: —
  • Certification: —
Odumodublvck EZIOKWU[11]
  • Released: 6 October 2023
  • Chart Position: —
  • Certification: —

Singles edit

List of singles released by artists signed to Native Records
Artist Title Year Album Release date
Native Sound System "Runaway"[12]
(featuring Lojay and Ayra Starr)
2022 Nativeworld 18 August 2022
Native Sound System & Wani "Wedding Ring"[13]
(featuring Odunsi (The Engine), Odeal, and BOJ)
Odumodublvck "Picanto" (featuring ECko Miles & Zlatan) TBA
Smada "Ye Anthem"
(featuring King Perryy & Toyé)
"Ye Anthem (DJ YK Mule Remix)"
(featuring DJ YK Mule)
"Ye Anthem (Mellow & Sleazy Remix)"
(featuring Mellow & Sleazy)
Teezee "Manhattan"
(featuring Cruel Santino)
Native Sound System "Cruel Love"[14] (featuring Sholz, Tar1q, and Somadina) 2023
"Vex"[14]
(featuring Sholz, Candy Bleakz, Teezee, and Odumodublvck)
Odumodublvck "Declan Rice"
Smada "Papilo (Smadamodu)"
(featuring Odumodublvck)
Odumodublvck "Dog Eat Dog II"
(featuring Cruel Santino and Bella Shmurda)

References edit

  1. ^ a b "Native Records launches joint venture partnership with Def Jam Recordings". Pulse Nigeria. 20 September 2022. Retrieved 21 September 2022.
  2. ^ Lee, Cydney (20 September 2022). "Def Jam Strikes Joint Venture With Nigeria-Based Native Records to Develop African Talent". Billboard. Retrieved 21 September 2022.
  3. ^ Mudasiru, Wisdom (23 November 2022). "Native Records Unveils Odumodu Blvck As Its Debut Act". The Culture Custodian. Retrieved 27 November 2022.
  4. ^ Igwe, Nwanneamaka (23 November 2022). "Songs Of The Day: New Music From Odumodublvck, Alpha P, Somadina & More". The Native. Retrieved 27 November 2022.
  5. ^ Native, The (29 November 2022). "Exclusive: Lagos-based artist Smada signs to Native Records". The NATIVE. Retrieved 1 December 2022.
  6. ^ Esomnofu, Emmanuel (2 December 2022). "Songs Of The Day: New Music From Smada, Nasty C, Flavour & More". The Native. Retrieved 2 December 2022.
  7. ^ Folder, African (6 December 2022). "Odumodublvck Drops Mesmerizing Video For 'Picanto'". African Folder. Retrieved 6 December 2022.
  8. ^ a b Esomnofu, Emmanuel (9 December 2022). "Songs Of The Day: New Music From Burna Boy, Pappy Kojo, Smada & More". The Native. Retrieved 11 December 2022.
  9. ^ Murray, Robin (9 December 2022). "TeeZee, Cruel Santino Link On 'Manhattan' | News". Clash Magazine Music News, Reviews & Interviews. Retrieved 10 December 2022.
  10. ^ "Native Sound System finally release debut compilation LP, Nativeworld". The Native. 17 August 2022. Retrieved 21 September 2022.
  11. ^ Bartee, Richardine (8 October 2023). "Stream Abuja star ODUMODUBLVCK's new mixtape 'EZIOKWU (THE TRUTH)'". GRUNGECAKE™. Retrieved 9 October 2023.
  12. ^ "Native Sound System Releases Debut Single, "Runaway" With Ayra Starr & Lojay". The Guardian Nigeria News. 9 April 2022. Retrieved 21 September 2022.
  13. ^ Keith, James. "Premiere: NATIVE Sound System Give Visuals To "Wedding Ring" With WANI, BOJ, Odunsi The Engine & Odeal". Complex. Retrieved 21 September 2022.
  14. ^ a b Ihekire, Chinonso (4 March 2023). "Sholz taps native sound Ssystem on Cruel Love, Vex". The Guardian Nigeria News. Retrieved 4 March 2023.