MemeM (stylized as memeM) is the third EP by South Korean girl group Purple Kiss. It was released on March 29, 2022, by RBW. The album includes 7 tracks with "memeM" released as the title track. The 4th b-side track of the album titled "Pretty Psycho" was also used to promote the release. The physical album comes in two versions as Meme and M.
| MemeM | ||||
|---|---|---|---|---|
 Digital cover | ||||
| EP by | ||||
| Released | March 29, 2022 | |||
| Studio | RBW Studio | |||
| Genre | ||||
| Length | 20:19 | |||
| Language | Korean | |||
| Label | ||||
| Producer |
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| Purple Kiss chronology | ||||
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| Singles from memeM | ||||
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Background and release edit
On March 8, 2022, RBW announced Purple Kiss would be releasing a new album in post March 2022, and through a logo motion video the title was revealed to be memeM.[1] On March 20, the music video teaser for lead single "memeM" was released.[2] 4 days later, the highlight medley video teaser, together with the track listing, was released.[3] The album was released on March 29.[4]
Composition edit
The title song "memeM",which shares the same name as the album, was written by Kim Do-hoon, Seo Yong-bae, Lee Hu-sang and Kang Ji-won. It was composed in the key of B major, with a tempo of 150 beats per minute.[5] Other tracks include "Intro: Illusion", "Oh My Gosh", a pop R&B track, "Pretty Psycho" which is sampled from "Intro: Freaky Purky" from their second EP Hide & Seek, "Joah", a R&B track, "Hate me, Hurt me, Love me", and "Cursor", a down tempo track.
Promotion edit
After 6 days of release, on April 4, 2022, they held a live media showcase in Ilji Art Hall, Gangnam-gu, Seoul to introduce the EP.[6] It was scheduled to be held on the same day, but as 3 members tested positive for COVID-19, all promotional activities were postponed for one week.[7]
Commercial performance edit
The EP debuted at number 7 on South Korean's Gaon Album Chart in the chart issue dated March 27– April 2, 2022;[8] on the monthly chart, the EP debuted at number 24 in the chart issue dated March 2022 with 36,140 copies sold.[9] On South Korean Hanteo Charts it was recorded that the album sales on the first day are tripled with this release, selling more than 23,000 copies on first day.[10]
Critical reception edit
In addition, Pretty Psycho has been listed as one of the '25 Best K-Pop B-Sides of 2022' by Genius. Genius stated "The falsettos and the infectious bassline make it a solid b-side worthy of being a title track."[11]
Year-end lists edit
| Critic/publication | List | Track | Rank | Ref. |
|---|---|---|---|---|
| Genius | 25 Best K-Pop B-Sides of 2022 | "Pretty Psycho" | 4 | [12] |
Track listing edit
| No. | Title | Lyrics | Music | Arrangement | Length |
|---|---|---|---|---|---|
| 1. | "Intro:Illusion" | Kang Ji-won |
| Minkey | 1:07 |
| 2. | "memeM" |
|
| Lee Hoo-sang | 2:52 |
| 3. | "날좀봐 (Oh My Gosh)" |
|
|
| 3:22 |
| 4. | "Pretty Psycho" |
|
| Kang Jiwon | 3:10 |
| 5. | "Joah (좋아)" | Chaein |
|
| 3:15 |
| 6. | "Hate Me, Hurt Me, Love Me" |
|
|
| 3:26 |
| 7. | "Cursor" |
|
|
| 3:24 |
| Total length: | 20:19 | ||||
Personnel edit
Studios edit
- RBW Studios – recording, digital editing, audio mixing
- 821Sound Mastering – mastering
Personnel edit
- Purple Kiss (Park Ji-eun, Na Go-eun, Dosie, Ireh, Yuki, Chaein, Swan) – vocals
- Kim Do-hoon – production, direction
- Davve – production, direction, recording
- Kang Ji-won – production, direction, bass, piano, synthesizer, drum programming, recording, mixing
- Kanghyun – guitar
- Kim Tae-su – guitar
- Lee Hoo-sang – bass, piano, drum programming
- Lee Beam-su– bass
- Kim Min-ki – piano, keyboard, synthesizer, drum programming, recording
- Kim Ji-eun – piano, electronic piano
- Cosmic Sound – keyboard, chorus
- Yoon Young-joon – keyboard
- Lee Lee Sang – synthesizer
- Perrie – chorus
- Seo Yong-bae – recording
- Jo Eun-ju – recording
- Kang Roy – recording
- Yoo Sang-ho – mixing
- Uncle Jo – mixing
- Shin – mixing
- Master Key – mixing
- Kwon Nam-woo – mastering
Charts edit
Sales edit
| Region | Certification | Certified units/sales |
|---|---|---|
| South Korea | — | 36,140[15] |
Release history edit
| Region | Date | Format | Label |
|---|---|---|---|
| Various | March 29, 2022 |
References edit
- ^ "≪브레이크뉴스≫ 퍼플키스 컴백, 29일 세 번째 미니앨범 'memeM' 발표..로고 모션 공개". 브레이크뉴스. 2022-03-08. Retrieved 2022-06-07.
- ^ 이승훈. "퍼플키스, 'memeM' 30초 음원+퍼포먼스 최초 공개..셀프딱밤춤 '기대감 UP'". n.news.naver.com (in Korean). Retrieved 2022-06-07.
- ^ Min-Hee, Shin. "Girl group Purple Kiss to drop new EP 'memeM'". n.news.naver.com (in Korean). Retrieved 2022-06-07.
- ^ 선미경. "퍼플키스, 'memeM' 보랏빛 주문 통했다..'테마돌' 수식어 굳히기". n.news.naver.com (in Korean). Retrieved 2022-06-07.
- ^ TuneBat (2022-03-29). "Key And BPM For memeM". TuneBat. Retrieved 2022-03-29.
- ^ 박경호 (2022-04-07). "퍼플키스(PURPLE KISS), 맴맴(memeM) 무대 '테마돌의 새로운 변신' [SS쇼캠]". 스포츠서울. Retrieved 2022-06-07.
- ^ ""공식적인 컴백 활동은"…퍼플키스(PURPLE KISS), 박지은까지 멤버 전원 코로나19 확진 (전문)". 톱스타뉴스 (in Korean). 2022-03-29. Retrieved 2022-06-07.
- ^ "Week 14 , 2022 , Album Chart". gaonchart.co.kr. Retrieved 2022-06-07.
- ^ 2022년 03월 Album Chart [March 2022 Album Chart]. Gaon Music Chart (in Korean). Retrieved April 7, 2022.
- ^ 지민경. "퍼플키스, 'memeM' 해외 음원 차트 상위권 등극..연일 기록 경신". n.news.naver.com (in Korean). Retrieved 2022-06-07.
- ^ "25 Best K-Pop B-Sides of 2022". Genius. Retrieved January 2, 2022.
- ^ "25 Best K-Pop B-Sides of 2022". Genius. Retrieved January 2, 2022.
- ^ "March 2022 Album Chart". Gaon Music Chart (in Korean). Retrieved April 7, 2022.
- ^ 2022년 03월 Album Chart [March 2022 Album Chart]. Gaon Music Chart (in Korean). Retrieved April 7, 2022.
- ^ 2022년 03월 Album Chart [March 2022 Album Chart]. Gaon Music Chart (in Korean). Retrieved April 7, 2022.