Kaya Clinic (also known as Kaya Skin Clinic) is an Indian multinational skincare, haircare, and bodycare treatment provider. It was founded in 2003 by Harsh Mariwala, the chairman of Marico.[5][6]

Kaya Limited
FormerlyMarico Kaya Enterprises[1]
NSEKAYA
BSE539276
IndustrySkincare[2]
Founded2003; 21 years ago (2003)
FounderHarsh Mariwala
HeadquartersMumbai, Maharashtra, India
Area served
India
Middle East
Key people
Harsh Mariwala (Chairman and MD)
Rajiv Suri (Global CEO)[3]
Rajiv Nair (CEO)
Saurabh Shah (CFO)
ServicesSkincare
Haircare
Personal care
Beauty services
RevenueIncrease 410.3 crore[4] (2017)
Websitewww.kaya.in
www.kayaskinclinic.com

There are more than 70 Kaya Clinics across 26 cities in India. Kaya also has 23 clinics across 3 countries in the Middle East and e-commerce portals in India & Middle East.[7][8]

History edit

Harsh Mariwala conceptualized the prototype of Kaya Skin Clinic at Marico's corporate office in 2002.[9] The company was incorporated on 27 March 2003 as part of Marico Limited.[10]

In 2010, Kaya Limited acquired Singapore-based company Derma Rx, which they later divested to KV Asia Capital in December 2013.[11]

It was demerged from Marico in September 2013 to become an independent entity called Marico Kaya Enterprises and its shares began trading on NSE and BSE in July 2014.[12][13] In May 2015, as a result of a scheme of arrangement, Marico Kaya shares were suspended from trading, and shareholders were allotted equal number of Kaya Limited shares, which got listed on the exchanges in August 2015.[14]

In 2016, Kaya rebranded itself as Kaya Clinic.[15]

Business edit

Kaya Skin Clinic edit

There are 73 clinics spread across 26 cities in India and 23 clinics, spread across 3 countries and 9 cities, in the Middle East. It is the largest international chain of skincare clinics in the Middle East with presence across UAE, Saudi Arabia, & Oman. Kaya offers laser hair removal, anti-ageing, acne, pigmentation, scars, hair, body contouring, for both women and men.[16]

Kaya Skin Bar edit

In 2013, Kaya introduced Kaya Skin Bar in India to tap the large skin and hair concern market. Kaya Skin Bars are shop-in-shop outlets across Shoppers Stop, Lifestyle, Health & Glow and other such chains.[17][18]

Kaya E-Commerce edit

Kaya also launched its own e-commerce platform both in India & Middle East.[19] Kaya's products are also available at other online portals like Nykaa, Amazon, Jabong, Myntra, Flipkart, and Big Basket in India, and Amazon and Noon in the Middle East.[20]

Shareholding edit

The majority of the Kaya Limited's shares (60.70%) are held by the promoters group. The rest is divided between the individual public (20.93%), foreign institutions (6.30%), Mutual Funds (3.63%), Body Corporate (5.65%) and others as on 7 August 2015.[21]

Indian investor and fund manager Porinju Veliyath, on behalf of his portfolio management firm Equity Intelligence India Ltd, bought a 5% stake in Kaya Limited on 8 June 2017.[22]

References edit

  1. ^ "Changing Kaya's positioning was a mistake, says Marico Chairman Harsh Mariwala". Business Today. 5 September 2014. Retrieved 8 February 2023.
  2. ^ Iyer, Byravee (7 December 2009). "Kaya's new face". Business Standard India. Retrieved 8 February 2023.
  3. ^ "Kaya appoints former Shoppers Stop MD Rajiv Suri as global CEO". mint. 27 September 2021. Retrieved 8 February 2023.
  4. ^ "Annual report" (PDF). www.kaya.in. 2017. Retrieved 14 April 2021.
  5. ^ "Why Marico shed its Kaya skin". The Hindu Businessline. 10 February 2013. Retrieved 8 February 2023.
  6. ^ Agarwal, Sapna (19 February 2014). "Kaya to go back to original specialist skincare positioning". mint. Retrieved 8 February 2023.
  7. ^ "We have elaborate yearly expansion plans in India & Middle East: Kaya CEO". www.wellnessindia.com. Retrieved 18 March 2016.
  8. ^ "Company info" (PDF). www.bseindia.com. Retrieved 14 April 2021.
  9. ^ Tewari, Saumya (23 November 2018). "Kaya undergoes brand revamp to target young consumers". mint. Retrieved 8 February 2023.
  10. ^ "Information Memorandum" (PDF). Kaya.in.
  11. ^ "Marico's skincare unit buys Singapore's Derma Rx". Live Mint.
  12. ^ "Marico to demerge Kaya into a separate listed company". IN. Reuters.
  13. ^ Agarwal, Sapna (7 January 2013). "Marico to demerge, list Kaya business". mint. Retrieved 8 February 2023.
  14. ^ "Marico group's Kaya Limited to be listed on Friday". The Economic Times. 13 August 2015. Retrieved 8 February 2023.
  15. ^ "Kaya Chairman Speech | Latest speech by Chairman of Kaya - The Economic Times". economictimes.indiatimes.com.
  16. ^ "Kaya Skin Bar Launches 17th Outlet In India". Silicon City News.
  17. ^ "Kaya Skin Clinic has launched Kaya skin bar, a new retail format and 18 new specialized products. -- - Times of India". The Times of India.
  18. ^ Chhabria, Vishal (7 September 2014). "Kaya: First cure, then care" – via Business Standard.
  19. ^ Products, Kaya Skin. "Buy Skin, Hair and Body Care Products Online". Kaya Skin Products. Retrieved 20 October 2020.
  20. ^ "Kaya to tie up with online player Ebay". The Hindu Business Line.
  21. ^ "Marico Kaya Stock Details". Money Control.
  22. ^ "Staking it high in the stock markets". New Indian Express. New Indian Express. Archived from the original on 27 June 2017. Retrieved 11 July 2017.