KMDL (97.3 FM, "97.3 The Dawg") is a country music-formatted radio station in Lafayette, Louisiana. It is owned by Townsquare Media. Its studios are located on Bertrand Road in Lafayette, and its transmitter is located south of Youngsville, Louisiana.
| Broadcast area | Lafayette metropolitan area |
|---|---|
| Frequency | 97.3 MHz (HD Radio) |
| Branding | 97.3 The Dawg |
| Programming | |
| Format | Country |
| Affiliations | Compass Media Networks New Orleans Saints Radio Network |
| Ownership | |
| Owner |
|
| KFTE, KHXT, KPEL, KPEL-FM, KROF, KTDY | |
| History | |
First air date | August 1, 1981 |
Call sign meaning | K-Middle (original branding) |
| Technical information[1] | |
Licensing authority | FCC |
| Facility ID | 59289 |
| Class | C2 |
| ERP | 38,000 watts |
| HAAT | 171 meters |
| Links | |
Public license information | |
| Webcast | Listen Live |
| Website | 973thedawg.com |
The station is an affiliate of the New Orleans Saints radio network.[2]
History
editKMDL began broadcasting August 1, 1981 with 3,000 watts at 97.7.[3] When KMDL signed on, it was a local Kaplan station with a marginal signal over the Lafayette market. In 1991, in an effort to better serve the market as a whole, KMDL upgraded to 40,000 watts and moved to 97.5. The move lasted for a short time, however, as interference forced the station to move back to 97.7 until it was found that the station could move to 97.3 interference-free.
KMDL has been in a country format since first signing on as "K-Middle," in reference to 97.7 appearing in the middle of the dial on an analog radio. After moving to 97.3, KMDL dropped the "K-Middle" branding and identified only using frequency and call letters until shifting from a traditional country format to a current hit-based country format in September 1995, at which it began identifying as "the Dawg," a reference to USL's then-Bulldog mascot.
HD radio
editAn Ibiquity-licensed station, KMDL began broadcasting HD Radio in November 2007. Currently, KMDL does not multicast.
References
edit- ^ "Facility Technical Data for KMDL". Licensing and Management System. Federal Communications Commission.
- ^ "Saints Radio Network Stations". New Orleans Saints. Retrieved February 25, 2009.
- ^ Broadcasting/Cablecasting Yearbook 1984
External links
edit- Facility details for Facility ID 59289 (KMDL) in the FCC Licensing and Management System
- KMDL in Nielsen Audio's FM station database