Incheon SSG Landers Field

The Incheon SSG Landers Field is a baseball stadium located in Incheon, South Korea. Formerly named the Munhak Baseball Stadium, it is the home of the KBO League team SSG Landers.[1] The stadium has been remodeled with Shinsegae affiliate brands, including Starbucks, No Brand Burger, and the convenience store e-mart 24.[2] The SSG Landers Field has changed its main theme color to red and yellow, which represents the team's historical color used since the SK Wyverns. Also, the red color and yellow color respectively represent Shinsegae and e-mart as well.[3]

Incheon SSG Landers Field
Map
Former namesMunhak Baseball Stadium (2002–2015)
Incheon SK Happy Dream Park
(2015–2021)
LocationIncheon, South Korea
Coordinates37°26′12.4″N 126°41′35.9″E / 37.436778°N 126.693306°E / 37.436778; 126.693306
OwnerIncheon Metropolitan City
OperatorSSG Landers
Capacity23,000
Field sizeLeft Field – 95 metres (312 ft)
Left-Center – 115 metres (377 ft)
Center Field – 120 metres (394 ft)
Right-Center – 115 metres (377 ft)
Right Field – 95 metres (312 ft)
Outfield Wall Height – 2.8 metres (9 ft)
SurfaceGrass
Construction
Broke groundJuly 20, 1994
OpenedFebruary 25, 2002
Construction cost₩ 60.1 billion
Tenants
SK Wyverns (2002–2020)
SSG Landers (2021–present)

SSG affiliate brands at Landers Field

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Starbucks

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The Starbucks at SSG Landers Field is the first Starbucks ever to open inside a sports stadium.[4] On April 3, 2021, Starbucks Korea released red reusable Starbucks cups that can only be purchased at the SSG Landers Field Starbucks. Starbucks Korea announced that they are planning to release more limited edition merchandise and develop special beverages and menus that are only available at SSG Landers Field.[5]

No Brand Burger

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Shinsegae announced the opening of the 100th No Brand Burger branch in SSG Landers Field on May 7, 2021.[6] It is located on the first floor, next to the first base side ticket booth. No Brand Burger in SSG Landers Field launched new special menus that are only available at the baseball stadium. They released the Landers Pack and Randy Pack which are respectively named after the team and team's mascot.[7]

See also

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References

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  1. ^ "문학구장 새 이름은 '인천SSG랜더스필드'". The Chosun Ilbo (in Korean). Retrieved May 15, 2021.
  2. ^ "[카드 뉴스] 신세계그룹, '랜더스 효과' 볼까?". Incheon Ilbo (in Korean). April 25, 2021. Retrieved May 15, 2021.
  3. ^ "노랑과 빨강의 조화…새 단장 마친 인천SSG랜더스필드". The Korea Economic Daily (in Korean). April 3, 2021. Retrieved May 15, 2021.
  4. ^ "[사진]전세계 최초 스타벅스가 야구장에". The Chosun Ilbo (in Korean). Retrieved May 15, 2021.
  5. ^ "[스토리S] 'MLB에도 없는' 세계 최초 야구장 스타벅스, 벌써부터 북적북적". sports.news.naver.com (in Korean). Retrieved May 15, 2021.
  6. ^ "신세계푸드, 노브랜드 버거 100호점 'SSG랜더스필드점' 오픈". 이코노믹리뷰 (in Korean). April 28, 2021. Retrieved May 15, 2021.
  7. ^ "신세계푸드, SSG랜더스필드 전용 노브랜드 버거 출시". 서울파이낸스 (in Korean). May 10, 2021. Retrieved May 15, 2021.
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