Fefé is a perfume for dogs, launched in 2024 by Dolce & Gabbana.

It is priced at €99 for a 100 ml bottle, and named after co-founder Domenico Dolce's dog.[1] The alcohol-free concoction was designed by perfumer Emilie Coppermann and includes notes of musk, ylang ylang, and sandalwood.[2]

Fefé has been certified under the Italian Bureau Veritas' Safe Pet Cosmetics specifications.[3]

The Dolce & Gabbana website offers instructions for applying the perfume to a dog:

Spray Fefé on your hands or on a brush and proceed by rubbing or brushing your dog's fur from the middle of the body towards the tail to give them a moment of scented pampering.[2]

It is thought to be the first fragrance designed for dogs from a major luxury brand.[4] The release of the perfume spurred a warning from the RSPCA to avoid strongly scented perfumes that may be unpleasant for dogs.[5]

See also

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References

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  1. ^ Abdul, Geneva (5 August 2024). "'Delicate, authentic, charismatic': Dolce & Gabbana launch €99 perfume for dogs". The Guardian. Retrieved 5 August 2024.
  2. ^ a b Kolirin, Lianne (5 August 2024). "Dolce & Gabbana have launched a new perfume – but it's not for humans". CNN.
  3. ^ Poliziani, Karli (2 August 2024). "Dolce & Gabbana Unveils Fefé: Luxury Perfumery for Pooches". Grazia USA.
  4. ^ "Dolce & Gabbana launches dog perfume named after founder's pet". Sky News. 5 August 2024.
  5. ^ Hill, Allan Rose (5 August 2024). "Luxury fashion brand launches $100 perfume for your dog, spurring an RSPCA warning". Boing Boing.
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