• Comment: This is a promotional press release and advertisement, not an encyclopedia article. DGG ( talk ) 04:47, 5 September 2020 (UTC)
  • Comment: The content of the article and the cited sources don't adequately establish that this company meets the notability guidelines for companies Pi (Talk to me!) 02:57, 19 June 2020 (UTC)


SendGold
IndustryGold as an investment, Remittance, Financial services
Founded2016
Founders
  • Jodi Stanton, Co-Founder and CEO[1],
  • Mark Pey, Director and Co-Founder
HeadquartersSydney, Australia
Area served
Users across 12 countries
Products
  • Digital gold investment
  • Digital gold remittance
  • Gold-as-a-service platform
Websitewww.sendgold.com

SendGold is a fintech company headquartered in Sydney, Australia allowing investors to digitally buy and sell physical gold as well as gift and send physical gold P2P across borders, using a mobile app.[2] SendGold gold bullion is sourced from refiners certified by the London Bullion Market Association (LBMA), investors have ownership title to the gold but it is stored in secure, independent vaults in Australia on their behalf and insured by Lloyd's of London.[3]

It is the first company in the world to create a Gold-as-a-Service platform, with a suite of Open APIs for distribution partners to integrate a gold investment and currency option into their own offering.[4]

History

edit

SendGold was founded in 2016 by Jodi Stanton and Mark Pey. In March 2018 it launches a ‘Gold-as-a-Service’ platform with its first customer, Global Reward Solutions.[5]

In March 2019 SendGold re-launched its mobile app with buy, sell and gift functionality.[6][7]

Business accounts were launched in June 2020 allowing authorised representatives to invest in gold bullion on behalf of their Self-Managed Superannuation Funds (SMSF), Trusts, Partnerships or Companies.[8]

So far it has been 95% funded by US and Australian family offices and industry specialists, and 5% crowdfunded through two separate offerings.[9] [10] A Series A funding round was announced in June 2020. [11]

Regulations

edit

SendGold’s operations are regulated under Australian law and company practices are regulated by ASIC and the Commonwealth Corporations Act 2001.

Compliance with the Anti-Money Laundering and Counter-Terrorism Act is monitored by the AUSTRAC under Designated Service Number 100529055.

References

edit
  1. ^ "Meet the women leading tech - SendGold CEO Jodi Stanton", B & T, 28 May 2020, retrieved 21 June 2020
  2. ^ Pash, Chris (23 August 2018), "Meet the Sydney fintech with a peer-to-peer money platform based on gold", Business Insider, retrieved 21 June 2020
  3. ^ "Sendgold leading with global standards for digital gold". www.sendgold.com. 7 May 2019. Retrieved 21 June 2020.
  4. ^ "SendGold signs major platform deal gold service", Australian Fintech, 8 June 2018, retrieved 21 June 2020
  5. ^ Sundich, Nick (22 April 2020), "Aussie fintech SendGold says it is making physical gold ownership much easier", Stockhead, retrieved 21 June 2020
  6. ^ Koehn, Emma (19 December 2020), "Gift a precious metal, fintech SendGold ready for rush", Sydney Morning Herald, retrieved 21 June 2020
  7. ^ "Fintech SendGold ready for golden times", The Australian, 3 November 2019, retrieved 21 June 2020
  8. ^ Tyson-Chan, Darin (15 June 2020), "Gold investing avenue open to SMSFs", Self-managed Super magazine, retrieved 21 June 2020
  9. ^ "Sendgold". www.birchal.com. Retrieved 21 June 2020.
  10. ^ "Award-winning Australian fintech Sendgold secures funding from leading wealth manager", Australian Fintech, retrieved 21 June 2020
  11. ^ "Sendgold". www.onmarket.com. Retrieved 21 June 2020.