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- Abiodun Adetu** is a Nigerian-born Canadian citizen, born on **September 15th**, who has made significant contributions to cultural advocacy, media, and community leadership across Canada and beyond. Based in Winnipeg, she is widely recognized for founding **Naija Market Day**, an event that originated in Winnipeg but has since expanded to other parts of Manitoba, various provinces across Canada, and even states in North America. This event, which celebrates Nigerian culture through food, clothing, music, and crafts, has become a pivotal platform for connecting the Nigerian diaspora with their heritage while introducing Nigerian culture to a broader audience.
Adetu is also the founder and editor of **Kara Magazine**, a publication dedicated to showcasing the rich diversity and beauty of African culture. The magazine aims to provide young Africans a platform to share their stories and perspectives with a global audience, helping bridge cultural gaps and promoting a deeper understanding of Africa.
In addition to her work with *Kara Magazine* and Naija Market Day, Adetu serves as the **Executive Director** of the **Property First Show** and **Global Expertise**, two ventures that focus on providing valuable insights and information via YouTube. The Property First Show deals with real estate topics, while Global Expertise provides content that empowers viewers with knowledge and expertise in various fields.
Furthermore, Adetu is the **Lead Strategist** for **Babsomo Communications**, a company that plays a significant role in her media and cultural advocacy work. Babsomo Communications is dedicated to creating content that highlights the beauty and diversity of African culture, aligning with Adetu’s broader mission of cultural promotion and preservation.
Her leadership extends to her involvement with **Junior Chamber International (JCI) Lagos Royale**, where she served as the **Past President**. In this role, Adetu demonstrated a strong commitment to grassroots development by advocating for the United Nations' Sustainable Development Goals (SDGs) and leading projects that aligned with these goals, making a meaningful impact at the community level.
Adetu’s educational background includes a **Diploma in Design Thinking and Innovation** from **Harvard Business School Online** and a **Diploma in Digital Marketing** from **Robertson College**. She also holds a **Bachelor of Science in Mass Communication** from **Olabisi Onabanjo University** in Nigeria and a **Diploma in Public Relations** from the **Nigerian Institute of Public Relations**. Her educational qualifications underpin her effectiveness in communication, public relations, and strategic innovation.
In addition to her professional achievements, Adetu is an **award-winning broadcaster**, a devoted **mother and wife**, and the daughter of **Lanre Balogun**, a former commissioner and prominent member of Nigeria’s **All Progressives Congress (APC)** party. This background in leadership and public service has influenced her strong commitment to community engagement and cultural promotion.
Abiodun Adetu’s work continues to make significant cultural contributions both within Canada and internationally, positioning her as a leading figure in the promotion of African culture and community development. Adetu serves on the board of the Winnipeg Committee for Safety, the Nigerian Association of Manitoba Inc, the Sage Creek Residential Association, and several other community organizations.【8†source】【9†source】【10†source】.
References
edithttps://www.cbc.ca/listen/live-radio/1-367-the-weekend-morning-show-manitoba/clip/16084338-a-magazine-looks-empower-young-african-canadians https://winnipeg.citynews.ca/2024/06/09/naija-market-day-nigeria-winnipeg/ https://guardian.ng/business-services/entrepreneur-takes-naija-market-day-to-north-america/ https://ca.news.yahoo.com/winnipeg-based-magazine-wants-share-200314162.html https://www.winnipegfreepress.com/arts-and-life/2024/07/31/connecting-with-their-roots https://thesun.ng/businesses-should-integrate-covid-19-agenda-into-daily-operations-balogun-adetu/ https://www.thisdaylive.com/index.php/2018/05/11/property-first-show-to-tackle-real-estate-challenges/