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The 15th Annual Shorty Awards took place on May 24, 2023, at Tribeca 360° in New York City. The Shorty Awards, also known as "The Shortys," honor the best content creators, influencers, brands, and organizations across social media and digital platforms. The event recognizes excellence in various fields, including entertainment, journalism, marketing, and social impact.
Host
editThe event was hosted by comedian and actor Jay Pharoah, who is widely known for his work on Saturday Night Live. His performance was praised for blending humor with the celebration of digital innovation and creativity.[1]
Major Winners
editThe winners of major awards at the 15th Shorty Awards included:
- Jay Shetty for Best Podcast, recognized for his impactful interviews and motivational content.[2]
- Smile Train for Best Blog & Micro-Blog, awarded for their blog "Smile Train Stories," which raises awareness and support for children with cleft conditions.[3]
- Northrop Grumman for Best in Technology, acknowledged for their innovative use of digital media.[4]
- W Hotels for Best in Travel & Leisure, recognized for their engaging social media presence and campaigns.[5]
- Beast Philanthropy for Best Social Good Campaign, celebrated for their impactful charity work and significant contributions to humanitarian efforts through social media platforms.[6]
- Dan Mace for Best in Branded Content, honored for his creative and engaging branded storytelling that resonated widely with audiences.[6]
The awards spanned 148 categories, encompassing a broad spectrum of digital and social media content.[2]
Special Initiatives
editOne of the significant announcements during the ceremony was the launch of the Elevate Creatives Fund, a $100,000 initiative created in partnership with Wave, aimed at supporting digital creators in building sustainable businesses. This fund addresses the unique financial challenges faced by creators in managing diverse revenue streams and growing their digital enterprises.[7]
Judging and Real Time Academy
editThe winners were selected by the Real Time Academy, a body of industry experts and digital media professionals. The academy includes members from leading companies such as Netflix, YouTube, Spotify, and Showtime. The judging process emphasizes creativity, strategy, and engagement, ensuring that the awards reflect the highest standards in digital storytelling.[8]
Significance
editThe 15th Shorty Awards highlighted the evolving landscape of social media and digital content, with a growing focus on sustainability and the creator economy. The event underscored the impact of digital media on global audiences and the importance of innovative content in connecting and inspiring people worldwide.[9]
References
edit- ^ "The Shorty Awards Announces Winners at Its 15th Anniversary." Business Wire. May 25, 2023.
- ^ a b "The 15th Annual Shorty Awards Winners." Shorty Awards. May 24, 2023.
- ^ "Smile Train Named Winner at the 15th Annual Shorty Awards." Smile Train. May 25, 2023.
- ^ "Winners of the 15th Shorty Awards." NAVGTR. May 26, 2023.
- ^ "Northrop Grumman Among Winners at the 15th Shorty Awards." Northrop Grumman News. May 24, 2023.
- ^ a b "Dan Mace and MrBeast Win Two Trophies at the Shorty Impact Awards." BizMag. May 25, 2023.
- ^ "Elevate Creatives Fund Launched at 15th Shorty Awards." Comic Crusaders. May 26, 2023.
- ^ "Judging Process of the 15th Shorty Awards." Shorty Awards. May 24, 2023.
- ^ "The Importance of Digital Media in the 15th Shorty Awards." TechCrunch. May 27, 2023.
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