BrandMoxie

BrandMoxie
Company type	Private
Industry	Advertisement, Marketing, Digital Services
Headquarters	Abu Dhabi
Key people	Owner (Manal al Minhali), Sana Bagersh (CEO)

BrandMoxie is a marketing and advertising agency managed by Sana Bagersh. It is based in the twofour54 media center in Abu Dhabi, UAE.

In 2009, BrandMoxie released its Tamakkan entrepreneurship platform, and published the first issue of Tempo Magazine.

In 2011, it introduced (through Tempo) its Planetarians program, covering topics on individual engagement in preservation of resources, conservation, and sustainability.

In 2012, it introduced The Dream Players, an initiative providing talent, scouting, and public event exposure for performers. In April 2015, it introduced The Smovies, a short-film competition to identify talented filmmakers and give them exposure through cinema theatres.

Corporate social responsibility

BrandMoxie collaborated with Sorbonne University in Abu Dhabi to create The Abu Dhabi International Poetry Festival in March 2015.^[1]

In partnership with Vox Cinemas, its annual competition The Smovies has recognized and promoted emerging filmmakers since 2015.^[2]

BrandMoxie's monthly Tempo magazine promotes the arts, creativity and innovation, and provides a common ground for the UAE's many cultures.^[3]

Products

Branding:

Al Manhal, Tahdeed, Seba Tower, Abu Dhabi Pensions Fund, Carina Views

Motion Graphics:

Comparix, British School Al Khubeirat, LIWA, Summer in Abu Dhabi, Half Empty, Musa Hamati

Print Design:

Halwa and Gahwa, Liwa, Sheikh Zayed Mosque, ADTA, AMCHAM Abu Dhabi

Partners

Tamakkan
The Embassy of The United States of America in Abu Dhabi
The Abu Dhabi International Poetry Festival
The Smovies
Vox Cinemas

References

^ "What you need to know about the inaugural Abu Dhabi International Poetry Festival | The National". Thenational.ae. Retrieved 13 October 2015.
^ "The Smovies". The Smovies. Retrieved 13 October 2015.
^ "Tempo Magazine Launches Augmented Reality in Print Content – UAE Based Publication Pioneers Breakthrough Technology in Region". Abnewswire.com. Archived from the original on 5 March 2016. Retrieved 13 October 2015.

"The Dream Players are looking for new talent | The National". Thenational.ae. 26 June 2012. Retrieved 13 October 2015.
"Sana Bagersh interview on Rotana TV about her film 'The Journey'". YouTube. 24 April 2013. Retrieved 13 October 2015.
"A guide for entrepreneurs from BrandMoxie chief | The National". Thenational.ae. 10 May 2011. Retrieved 13 October 2015.
"Vox, short films, smovies | The National". Thenational.ae. 9 July 2015. Retrieved 13 October 2015.
"Vox Cinemas Launches #PlsDontStealMyShow to Champion Cinema Etiquette". Majidalfuttaim.com. 15 September 2015. Archived from the original on 23 November 2018. Retrieved 13 October 2015.
"American Chamber of Commerce Abu Dhabi. Advancing Women and Pushing Boundaries - Celebrating the 2nd Anniversary of the Women Achieve Initiative". AmCham Abu Dhabi. Retrieved 13 October 2015.
"AmCham Abu Dhabi's Women Achieve celebrates its second anniversary - AMEInfo AMEInfo". Ameinfo.com. 21 February 2015. Retrieved 13 October 2015.
"Louis Berger, AmCham Abu Dhabi host "Women Achieve" event". Louis Berger. 12 February 2015. Retrieved 13 October 2015.
"VOX, partner launch short film contest". Tradearabia.com. 12 April 2015. Retrieved 13 October 2015.
"Raytheon International Inc. joins AmCham Abu Dhabi 'Women Achieve' Initiative - AMEInfo AMEInfo". Ameinfo.com. Retrieved 13 October 2015.
"Raytheon International Inc. Joins AmCham Abu Dhabi 'Women Achieve' Initiative". Zawya. 1 July 2015. Retrieved 13 October 2015.
"AHS joins AmCham Abu Dhabi 'Women Achieve' initiative - AMEInfo AMEInfo". Ameinfo.com. 21 January 2015. Retrieved 13 October 2015.
"Nbiz Infosol Joins AmCham Abu Dhabi 'Women Achieve' Initiative". Zawya. 23 September 2014. Retrieved 13 October 2015.
"Louis Berger marks International Women's Day, reaffirms commitment to gender diversity". Globenewswire.com. 6 March 2015. Retrieved 13 October 2015.
"Bechtel Joins AmCham Abu Dhabi 'Women Achieve' Initiative". Zawya. 10 September 2014. Retrieved 13 October 2015.
"Tamakkan offers new ventures a flying start | The National". Thenational.ae. 4 November 2013. Retrieved 13 October 2015.
"Al Noor Hospitals Group Joins AmCham Abu Dhabi 'Women Achieve' Initiative". Zawya. 7 July 2014. Retrieved 13 October 2015.
"Cleveland Clinic Abu Dhabi Joins AmCham Abu Dhabi 'Women Achieve' Initiative". Zawya. 25 June 2014. Retrieved 13 October 2015.
"Why the Arab world needs more women in the workforce". Wamda.com. 13 June 2013. Retrieved 13 October 2015.
"Stepping on to creativity springboard | The National". Thenational.ae. 24 April 2012. Retrieved 13 October 2015.
"Charity starts at CareZone | The National". Thenational.ae. 27 June 2011. Retrieved 13 October 2015.
"The Smovies Short Film Platform Launches Creative Filmmaking". Zawya. 12 April 2015. Retrieved 13 October 2015.

[thenational2-1] "What you need to know about the inaugural Abu Dhabi International Poetry Festival | The National". Thenational.ae. Retrieved 13 October 2015.

[2] "The Smovies". The Smovies. Retrieved 13 October 2015.

[3] "Tempo Magazine Launches Augmented Reality in Print Content – UAE Based Publication Pioneers Breakthrough Technology in Region". Abnewswire.com. Archived from the original on 5 March 2016. Retrieved 13 October 2015.

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