Bolongaro Trevor is a fashion brand from Kait Bolongaro and Stuart Trevor, original founders and former designers behind retail group AllSaints.[1] They sold the business to investors in 2016 and now have no association with the brand

Bolongaro Trevor was launched by the couple in 2006, after they sold their shares in AllSaints.[2]

Thebrand takes design inspiration from Victorian London,[3] as well as vintage military wear.[4]

Stuart Trevor attended Nottingham Trent University and graduated in 1988 with a BA in fashion design.[5] Following university he served as head of menswear at Reiss for seven years.[6] before he went on to found AllSaints in 1994. Kait Bolongaro studied at Ravensbourne College of Design and Communication and graduated in 1990, she then subsequently earned an MA in Fashion Design from the Royal College of Art in 1992, following this, she joined Trevor at AllSaints in 1996.

The brand is known for its celebrity following with the likes of Daisy Lowe,[3] Gwen Stefani,[7] Courtney Love,[8] Liam Gallagher, Leighton Meester, Helena Bonham Carter,[9] The Who[10] and The Libertines[11] wearing it. The company has previously shown at London Fashion Week in 2010,[12] as well as frequenting the French trade show; Tranoï.

The fashion brand now has eight stores, five in London; Old Spitalfields Market,[13] Broadwick Street off Carnaby Street,[14] Westbourne Grove off Portobello Market, Seven Dials[15] and Richmond.[16] They then have subsequent stores in Birmingham,[17] Leeds[18] and Nottingham,[19] with plans as of October 2013 to open further stores across Britain and internationally over the following five years.[20] Bolongaro Trevor has also been stocked in Selfridges, the world-famous department store, as well as internationally in cities such as Tokyo, Paris, Stockholm and New York.[21]

In 2014, father and son Muhammad Arshad Jalil and Omar Jalil bought 50% of Bolongaro Trevor. Stuart Trevor and his wife, Kait Bolongaro, sold the remaining 50% to the Jalil family in 2016.[22] Kait Bolongaro and Stuart Trevor are no longer involved with the brand.

The business has achieved a year on year growth of over 66 percent since 2016 and is presently being sold in Europe and US with plans to launch in Middle East.

References

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  1. ^ "Pop star chic is a hit in city". Nottingham Post. 11 January 2014. Archived from the original on 3 February 2014. Retrieved 18 January 2016.
  2. ^ Tate, Pam (6 January 2007). "AllSaints founders sign Religion deal | News | Drapers". Drapersonline.com. Retrieved 18 January 2016.
  3. ^ a b Oliver, Melinda (26 September 2008). "B+R, London | Shopwatch | Drapers". Drapersonline.com. Retrieved 18 January 2016.
  4. ^ "Bolongaro Trevor Flagship Store Launch | F.TAPE | Fashion Directory". Archived from the original on 4 February 2014. Retrieved 29 May 2014.
  5. ^ Toulson, Gemma (22 November 2013). "Fashion chain branching out in city". Nottingham Post. Archived from the original on 3 February 2014. Retrieved 18 January 2016.
  6. ^ Weir, Laura (20 October 2008). "Stuart Trevor". Drapers.
  7. ^ "Gavin's Trousers… | Bolongaro Trevor". Archived from the original on 23 August 2013. Retrieved 29 May 2014.
  8. ^ Weir, Laura (20 October 2008). "Stuart Trevor | The Drapers Interview | Drapers". Drapersonline.com. Retrieved 18 January 2016.
  9. ^ "BOLONGARO TREVOR | Designer". Not Just A Label. Archived from the original on 1 February 2014. Retrieved 18 January 2016.
  10. ^ "The Who performing at the Royal Albert Hall dressed in the striped blazer with union jack lining for AW10 Bolongaro Trevor | Bolongaro Trevor". Archived from the original on 29 May 2014. Retrieved 29 May 2014.
  11. ^ "Libertines dressed in Bolongaro Trevor for come back gig | Bolongaro Trevor". Archived from the original on 29 May 2014. Retrieved 29 May 2014.
  12. ^ "London Fashion Week: Bolongaro Trevor | Blink London Blog". Blinklondon.com. Retrieved 18 January 2016.
  13. ^ "Spitalfields Shops - Fabulous Fashions, Gifts & Interiors | Spitalfields Market". Spitalfields.co.uk. 4 March 2015. Archived from the original on 1 February 2014. Retrieved 18 January 2016.
  14. ^ "Shopping, Fashion - Carnaby London - - Bolongaro Trevor". Carnaby.co.uk. Retrieved 18 January 2016.
  15. ^ "Bolongaro Trevor". Seven Dials. Retrieved 18 January 2016.
  16. ^ "Bolongaro Trevor Richmond is Now Open! | Bolongaro Trevor". Archived from the original on 29 May 2014. Retrieved 29 May 2014.
  17. ^ "Great Western Arcade Shopping Centre | Birmingham". Archived from the original on 28 January 2014. Retrieved 28 January 2014.
  18. ^ "Bolongaro Trevor Leeds open 1st Store Outside London". On Magazine. 13 July 2012. Archived from the original on 29 May 2014. Retrieved 18 January 2016.
  19. ^ "Store Locator". Bolongaro Trevor. Archived from the original on 19 February 2014. Retrieved 27 January 2014.
  20. ^ "HNW Investors Help Build The Next Chapter Of A Great British Fashion Brand". Pressat.co.uk. 24 October 2013. Retrieved 18 January 2016.
  21. ^ "Bolongaro Trevor, Not Saints | N.O.A". Archived from the original on 29 May 2014. Retrieved 29 May 2014.
  22. ^ Geoghegan, Jill (8 March 2016). "Bolongaro Trevor founders sell remaining stake". Drapers. Retrieved 19 July 2024.
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