The Atlanta Times was a short-lived conservative daily newspaper published in the early 1960s in Atlanta, Georgia. The first major effort at a new paper in the Atlanta area since 1903,[1] it was launched in mid-1964 by former U.S. congressman James C. Davis to advance the cause of racial segregation in the United States and to combat "radicalism", and had ceased publication by September 1965.[2] Davis had spent three years raising money for the venture, and within months of its establishment, the Times faced problems with both finances and management.[1] The paper aspired to a circulation of about 125,000 but achieved only 75,000, and reportedly lost US$3 million. It failed to attract major department stores as advertisers, and readers remained more loyal to established papers like the Atlanta Journal and the Atlanta Constitution than anticipated.[2] A failed effort by the board of the Times to expand the paper state-wide ultimately caused its ruin.[3]

Atlanta Times
TypeDaily newspaper
FormatBroadsheet
PublisherJames C. Davis
PresidentArthur P. Jackson
EditorLuke Greene
Associate editorFrank Veale
Managing editorLuther Thigpen
General managerIrwin M. Orner
Sports editorGeorge Short
FoundedJune 12, 1964; 60 years ago (1964-06-12)
LanguageEnglish
Ceased publicationAugust 31, 1965; 58 years ago (1965-08-31)
CountryUnited States
Circulation
  • 75,000 daily
OCLC number9614138

The first issue of the Atlanta Times was 120 pages and was published on June 12, 1964.[1] Luke Greene was its editor.[4] The Times purchased a used printing press from the New York World-Telegram.

Pauline Phillips attended the paper's opening ceremony, where she signed freshly-printed issues.[3][5]

References

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  1. ^ a b c "6 MONTHS MARKED BY ATLANTA TIMES; Conservative Publisher Says 'We Are Here to Stay'". The New York Times. December 12, 1964.
  2. ^ a b "Obituary in Atlanta". Time Magazine. Vol. 86, no. 11. September 10, 1965.
  3. ^ a b Klibanoff, Hank (Spring 2009). "Fifteen Months of Fame: The True Story of the Atlanta Times". Emory Magazine.
  4. ^ "ATLANTA TO GET A 3D NEWSPAPER; Conservative Group Plans to Start Venture June 12". The New York Times. May 31, 1964.
  5. ^ Veale, Frank (1965). The Atlanta Times Inside Story. Greenville, GA: Gresham.