Anne Mahlum (born November 3, 1980) is an American entrepreneur[1] based in Washington, DC.[2] She is the founder of [solidcore], a fitness company, which owns 99 gyms.[3][4] She sold [solidcore] to a NY based private equity group in April 2023 for an undisclosed amount of money and promised to share millions with employees. She is also the founder of Back on My Feet (BoMF), an independent organization for homeless people.

Anne Michelle Mahlum
BornNovember 3, 1980
Bismarck, North Dakota
NationalityAmerican
OccupationEntrepreneur
Websitewww.annemahlum.com

Education and career

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Originally from Bismarck, North Dakota,[3] Mahlum has a dual BS degree in Political Science and Government & Public Relations from St. Cloud State University and a MA degree in Political Communication from American University.

After graduation, Mahlum started her career as policy analyst at the Association of Research Libraries on Dupont Circle.[5] In May 2007, she launched Back on My Feet,[6] a Philadelphia-based non-profit organization for homeless people.[5][7][8] The organization has chapters in Baltimore, Washington D.C., Boston, Chicago, Dallas, Indianapolis, Atlanta, New York City, Austin and Los Angeles.[5][9][10][11] She left the non-profit in July 2013.[12][9]

In 2012, Mahlum hosted a documentary for MTV on youth homelessness.[13] Since 2013 she is the owner and CEO of [solidcore], a boutique fitness company founded in Washington DC.[14][15] In late 2017, the company raised funds from Peterson Partners, a private equity firm in Salt Lake City, to increase the number of locations in North America.[12][16]

Recognition

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Mahlum has been named ABC World News Person of the Week, a 2008 CNN Hero,[17] 40 under 40 individual by Philadelphia[18] and Washington DC's Business Journal. She is also a recipient of 2012 Brava Award by CEO Magazine.[19]

In August 2020, Mahlum was accused of creating a toxic and abusive culture at Solidcore, as well as violating COVID-19 restrictions.[20]

References

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  1. ^ Paige, Triola (March 30, 2019). "After a 6-Year Running Break, This Fitness Entrepreneur Took on the Antarctica Marathon
    Anne Mahlum raised over $100,000 for her foundation, which seeks to combat homelessness through running and community support"
    . Runner's World. Hearst Digital Media. Retrieved 4 September 2019.
  2. ^ "Anne Mahlum, CEO of [solidcore], Runs Marathon in Antarctica to Raise Over $100,000 for 'Back on My Feet' - Charity She Founded that Helps Homeless People Through Running Programs". PR Newswire. Cision PR Newswire. March 1, 2019. Retrieved 1 September 2019.
  3. ^ a b Jack, Springgate. "Fit Tips: Solidcore". www.kfyrtv.com. KFYRTV. Retrieved November 16, 2018.
  4. ^ "Solidcore Will Let Go of Most of Its Staff Due to the Covid-19 Crisis". Washingtonian. 19 March 2020. Retrieved 3 October 2020.
  5. ^ a b c Thomas, Health. "Why she left a $185,000 job to launch a D.C. fitness chain". The Washington Post. Retrieved April 12, 2015.
  6. ^ Joe, Skurzewski. "Minot Women Connect event featuring Anne Mahlum postponed". www.kfyrtv.com. KFYRTV. Retrieved 3 September 2019.
  7. ^ Amy, Graph. "A San Francisco running club is getting homeless people off the street". www.sfgate.com. Hearst Communication Inc. Retrieved March 19, 2018.
  8. ^ Emily, Leamen. "Meet ULiftU, the New Philly Nonprofit Using CrossFit to Change Lives". www.phillymag.com. Metro Corp - Philadelphia Magazine. Retrieved September 10, 2015.
  9. ^ a b Vicky, Hallet. "Back on My Feet founder Anne Mahlum moves to D.C. and takes up another cause, Solidcore". The Washington Post. Retrieved October 29, 2013.
  10. ^ Katrina, Fried (October 23, 2012). Everyday Heroes: 50 Americans Changing the World One Nonprofit at a Time. Welcome Books. p. 224. ISBN 978-1599621128.
  11. ^ Katrina, Fried. "Everyday Heroes: 50 Americans Changing the World One Nonprofit at a Time
    The idea for this book was born about five years ago; America was in"
    . www.goog.is. GOOD Inc.
  12. ^ a b Kim, Olsen. "Anne Mahlum Announces Plans to Sell Solidcore* and Give Full-time Employees a Stake in Her Equity". www.washingtonian.com. Washingtonian Media Inc. Retrieved November 5, 2018.
  13. ^ MTV News Staff. "U2'S EDGE AND MTV SPOTLIGHT HOMELESS YOUTH IN DOCUMENTARY 'THE BREAK'
    PROGRAM EXECUTIVE-PRODUCED BY U2 GUITARIST AIRS FRIDAY AT 8 P.M. ET ON MTV"
    . www.mtv.com. MTV. Archived from the original on March 12, 2015. Retrieved February 29, 2012.
  14. ^ Christian, Smith. "Boutique Fitness Studio Solidcore: We're For Sale". www.cheddar.com. Cheddar. Retrieved October 11, 2018.
  15. ^ COURTNEY, RUBIN. "The Nasty Battles Over Solidcore, Washington's Hottest Gym". www.washingtonian.com. Washingtonian Media Inc. Retrieved November 27, 2016.
  16. ^ Rebecca (Senior Staff Reporter, Washington Business Journal), Cooper (January 15, 2016). "Solidcore brings on new investor, plots growth in D.C. area and beyond". American City Business Journals. Washington Business Journal. Retrieved 5 September 2019. {{cite news}}: |last1= has generic name (help)
  17. ^ "Runner gets homeless on right track". Cable News Network. Turner Broadcasting System, Inc. CNN. October 7, 2008. Retrieved 4 September 2019.
  18. ^ "Anne Mahlum 40 under 40". American City Business Journals. Philadelphia BizJournals. May 10, 2010. Retrieved 5 September 2019.
  19. ^ "Honoring Top Female CEOs" (PDF). www.monarchstaffing.com. Smart CEO. Retrieved 4 September 2019.
  20. ^ Baird, Addy. "Solidcore Sells Itself As An Empowering Fitness Boutique. Employees Say Its CEO Created A Culture Of Toxicity And Sexual Harassment". BuzzFeed. BuzzFeed News. Retrieved 1 July 2022.
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