Max Siegel (born December 31, 1964)[2] is an American corporate CEO, entertainment executive, attorney, and activist. He is the current Chief Executive Officer of USA Track & Field (USATF), the national governing body of Athletics in the United States.[1] He is also the owner of Rev Racing, a development racing team in NASCAR for female and minority drivers.[3][4]

Max Siegel
Born (1964-12-31) December 31, 1964 (age 59)
Alma materNotre Dame (B.A.), (JD) [1]
OccupationChief Executive Officer of USA Track & Field

Education

edit

Siegel attended the University of Notre Dame in Notre Dame, Indiana, where he earned a Bachelor of Arts degree in psychology and a Juris Doctor from the Notre Dame Law School.[1] Siegel also served adjunct professorships in Sports & Entertainment Law (Indiana University School of Law-Indianapolis) and Law of the Music Business (Seton Hall University, Newark, New Jersey).[5]

Career

edit

Siegel became CEO of USA Track & Field on May 1, 2012. During his tenure, the body has initiated a new business model, including new programs, particularly in the youth and elite athlete sections.[6]

Siegel owns Max Siegel Inc. (MSI), a sports, marketing, entertainment, and media holding company. MSI's divisions include Revolution Racing, LLC (Rev Racing), a NASCAR-sanctioned and minority-owned race team; and Image Dei Music group, an urban label joint venture with Universal Music Group.[citation needed][1]

Siegel became President of Global Operations at Dale Earnhardt Inc. (DEI),[7] becoming the highest-ranking African American executive in NASCAR.

Siegel is the owner of Rev Racing, a development program in the NASCAR ARCA Menards Series and Advance Auto Parts Touring Series which participates in the Drive for Diversity program, designed to increase minority and female involvement in auto racing.[4] The team was founded in 2009 and has fielded cars for minority drivers including Daniel Suarez, Darrell Wallace Jr. and Kyle Larson.[citation needed]

Siegel held dual titles at Sony BMG, serving as both Senior Vice-President of Zomba Label Group and President of Zomba Gospel.[8]

Siegel has been criticized for his setting an unusually high salary for himself, creating deals through USATF that financially benefit him and his associates, and having little consideration for athletes. [9]

Professional associations

edit

Siegel is a member of the American, National, Indiana, and New York Bar Associations, Black Entertainment and Sports Lawyers Association, National Academy of Recording Arts and Sciences, Sigma Pi Phi and Kappa Alpha Psi.[10][citation needed]

References

edit
  1. ^ a b c d "Max Siegel". USA Track & Field. Retrieved 2022-12-09.
  2. ^ "Owner". Racing-Reference. Retrieved 2022-12-09.
  3. ^ "Max Siegel". Rev Racing. Retrieved 2022-12-09.
  4. ^ a b "Max and Jennifer Siegel are steering racial diversity to NASCAR". NBC News. Retrieved 2022-12-09.
  5. ^ "About Us". MSI Youth Foundation. Retrieved 2022-12-09.
  6. ^ "CEO Max Siegel is 'marketing genius' leading USATF". USA TODAY. Retrieved 9 June 2016.
  7. ^ "Max Siegel Becomes NASCAR's Highest-Ranking Black Team Exec". www.sportsbusinessjournal.com. Retrieved 2022-06-22.
  8. ^ "Dale Earnhardt Inc. names top Sony/BMG executive president of global operations". Salisbury Post. 2009-12-03. Retrieved 2022-12-09.
  9. ^ "USA Track and Field CEO has alarmed some insiders with his spending and style". www.washingtonpost.com.
  10. ^ "Max L. Siegel". HarperCollins Speakers Bureau. Retrieved 2022-12-09.