The Red is an 8-minute psychological thriller created by Borderline Films (makers of Martha Marcy May Marlene and Simon Killer) and advertising agency SS+K on behalf of SALT, a free resource created by the non-profit American Student Assistance.[1]
The Red is aimed towards making college students and recent graduates aware of their student loans and the inescapable anxiety and dread that it creates.[2][3] The film is part of a sustained, multi-media campaign created to compel and empower young people to take control of their debt on a practical, day-to-day level.[4]
The Red, distributed to theaters by Hollywood Branding International, premiered on May 2, 2013, in five major cities: Boston, MA; Washington, D.C.; Chicago, IL; Seattle, WA; and Tampa Bay, FL.[5] Entertainment Nation, a division of Hollywood Branding International hosted VIP film premiere events in conjunction with the theatrical broadcast in each city. The entire film short is now streaming online at FaceTheRed.com.
Cast
edit- Amy Northup as Kate
- Marisa Parry as Clara
- Drew Lewis as Charlie
- Phillip Chorba as Boss
- Jean Liuzzi as Teller
- Adam Byrd as ATM Man
- Laura Peterson as Waitress
- Tommy Maher as himself
Production credits
editStation Film Presents A Borderline Film The Red starring Amy Northup And Marisa Parry Directed By Borderline Films Edited By Andrew Marcus Music by Stenfert Charles Director Of Photography Joe Anderson Special Effects By MPC Art Directed, Written And Produced By SS+K.
References
edit- ^ Webley, Kayla (May 6, 2013). "Face the Red: This New Short Film Will Scare You Into Paying Your Debt". Time (magazine) Business & Money.
- ^ Watson, Bruce (May 9, 2013). "Student Loan Debt Has Been a Nightmare for Years. Now It's a Horror Movie.". DailyFinance.
- ^ The Minneapolis Egoist (May 6, 2013). ""Face the Red" - a Horror Story Spin on the Very Real Problem of Student Loan Debit". The Minneapolis Egoist.
- ^ Carrns, Ann (May 6, 2013). "A Film to Help Students Face Their Debt". The New York Times Bucks Blog.
- ^ McMains, Andrew (May 2, 2013). "The Horror! SS+K Uses Scare Tactics to Urge Young People to Face Their Debts". Adweek.