Sachin Gupta (academic)

Sachin Gupta is a marketing science academic, the Henrietta Louis Johnson Professor of Management and Professor of Marketing in the Samuel Curtis Johnson Graduate School of Management at Cornell University in Ithaca, New York State, and the former editor-in-chief of the American Marketing Association's Journal of Marketing Research,[1] He is known for his work on marketing analytics, health care, privacy, and nonprofits.

Sachin Gupta
NationalityAmerican
TitleHenrietta Louis Johnson Professor of Management and Professor of Marketing
Academic background
EducationCornell University, Indian Institute of Management, Ahmedabad, St. Stephen's College
Academic work
DisciplineMarketing
InstitutionsSamuel Curtis Johnson Graduate School of Management, Cornell University
Websitehttps://www.johnson.cornell.edu/faculty-research/faculty/sg248/

Sachin Gupta serves on the Board of Directors of a 501 (c) 3 nonprofit that helps the Aravind Eye Care System spread eye care to India's rural populations and to other developing countries.

Education

edit
  • B.A. (Honours) Economics, St. Stephen's College, Delhi University, India, 1982 [2]
  • Post Graduate Diploma in Management, Indian Institute of Management, Ahmedabad, India, 1984
  • Ph.D. in management, Cornell University, Ithaca, NY, 1993

Academic experience

edit

His academic positions have been as follows:[3][2]

Selected publications

edit
  • Kim, Sungjin, Sachin Gupta and Clarence Lee. "Donors and Member-Donors for Effective Nonprofit Fundraising," Journal of Marketing, 72, no. 3 (2021): 48–63.[4]
  • Kim, Sungjin, Clarence Lee, and Sachin Gupta, “Bayesian Synthetic Control Methods,” Journal of Marketing Research, 57, 5, October, 831–852.[5] Winner of the 2020 Paul E. Green Award of the American Marketing Association.
  • Park, Sungho, and Sachin Gupta, “Handling Endogenous Regressors via Joint Estimation Using Copulas,” Marketing Science, 31, 4, 567-86 [6]
  • Sachin Gupta, Aravind Haripriya, Ravilla D Ravindran, Thulasiraj Ravilla, "Differences Between Male and Female Residents in Case Volumes and Learning in Cataract Surgery" Journal of Surgical Education[7]
  • Yu Yu and Sachin Gupta, “Pioneering Advantage in Generic Drug Competition,” International Journal of Pharmaceutical and Healthcare Marketing, 8, 2, 2014. This article received the Outstanding Paper award for 2014.[8]

According to Google Scholar, as of 20 January 2024 his works have been cited over 5570 times, giving him an h-index of 32.[9]

Honors

edit

References

edit
  1. ^ "Sachin Gupta Designated as Journal of Marketing Research's Next Editor in Chief". 15 November 2019.
  2. ^ a b "Sachin Gupta curriculum vitae". Cornell University. April 9, 2021. Retrieved November 22, 2021.
  3. ^ "Sachin Gupta's faculty. page for the Cornell Johnson School of Business". Cornell University. Retrieved November 22, 2021.
  4. ^ "Better Marketing for a Better World". Journal of Marketing. doi:10.1177/0022242921994587. S2CID 233238848.
  5. ^ Kim, Sungjin; Lee, Clarence; Gupta, Sachin (2020). "Bayesian Synthetic Control Methods". Journal of Marketing. 57 (5): 831–852. doi:10.1177/0022243720936230. S2CID 221712146.
  6. ^ Park, Sungho; Gupta, Sachin (2012). "Handling Endogenous Regressors via Joint Estimation Using Copulas". Marketing Science. 31 (4): 567–586. doi:10.1287/mksc.1120.0718. S2CID 221712146.
  7. ^ Gupta, Sachin; Haripriya, Aravind; Ravindran, Ravilla D.; Ravilla, Thulasiraj (2021). "Differences Between Male and Female Residents in Case Volumes and Learning in Cataract Surgery". Journal of Surgical Education. 78 (4): 1366–1375. doi:10.1016/j.jsurg.2020.12.017. PMID 33431298. S2CID 231587962.
  8. ^ Yu, Yu; Gupta, Sachin (2019). "Pioneering Advantage in Generic Drug Competition," International Journal of Pharmaceutical and Healthcare Marketing". International Journal of Pharmaceutical and Healthcare Marketing. 8 (2): 126–150. doi:10.1108/IJPHM-11-2013-0063.
  9. ^ "Sachin Gupta". Google Scholar. Retrieved 20 Jan 2024.
  10. ^ "AMA-EBSCO 2020 Annual Award for Responsible Research in Marketing". American Marketing Association. Retrieved 10 May 2021.
  11. ^ "Paul E. Green Award". American Marketing Association. Retrieved 10 May 2021.
  12. ^ "William F. O'Dell Award". American Marketing Association. 24 April 2019. Retrieved 12 May 2021.