Clutch (women's magazine)

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Clutch was an online magazine and blog network whose stated target audience was "today's young, hip, progressive Black woman".[1][non-primary source needed] The magazine was started as a print publication in 2002.[2] It was part of Sutton Media.[2] Following a temporary closure the magazine was relaunched as an online-only publication in 2007.[2]

Clutch
EditorDeanna Sutton
CategoriesAfrican American women's interest
PublisherSutton Media
FounderDeanna Sutton
Founded2002
Final issue2007 (print)
2017 (online)
CountryUnited States
Based inAtlanta
LanguageEnglish
Websitewww.clutchmagonline.com (defunct)

In 2009, digital media consultancy Elemental Interactive made a strategic investment in Clutch. Elemental (a former division of WPP plc's Grey Global Group), was to take an undisclosed stake in Atlanta-based Sutton Media, Clutch's publisher.[3]

One of the sites that republished articles from Clutch was TheGrio, a daily online news and opinion platform devoted to African-American audiences.

Clutch's editorial staff included Danielle Belton, Yesha Callahan, Britni Danielle, and Jessica Andrews.[4][non-primary source needed]

References

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  1. ^ ""About Us", Clutch". Clutch. Archived from the original on August 4, 2012. Retrieved August 15, 2012.
  2. ^ a b c "Deanna Sutton - Clutch Magazine". Uptown. December 18, 2009. Archived from the original on February 28, 2017. Retrieved February 27, 2017.
  3. ^ Kee, Tameka (February 11, 2009). "Elemental Interactive Takes Stake In Clutch Magazine". CBS News. Retrieved October 10, 2024.
  4. ^ "Clutch Masthead". Clutch. Archived from the original on October 5, 2013. Retrieved October 2, 2013.
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